Iphone 4

When u see this, what is first thing u come in mind?
I bought an Iphone 4?
haha, it's not gonna happen, at least not now.
But why everyone is so keen on iphone?

if it's the one, then it must be another revolution~
Though it's not like the picture shown, but still alot of ppl looking for one,
maybe this is calling fashion or apple addict.